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ConsumAsian Series


About the Series

The ConsumAsian book series examines the way in which things and ideas about things are consumed in Asia, the role of consumption in the formation of attitudes, experiences, lifestyles and social relations, and the way in which consumption relates to the broader cultures and societies of which it is a part. The series consists of both single-authored monographs and edited selections of essays, and is interdisciplinary in approach. While seeking to map current and recent consumer trends in various aspects of Asian cultures, the series pays special attention to the interactions and influences among the countries concerned, as well as to the region as a whole in a global context, The volumes in the series apply up-to-date theoretical arguments frequently developed in Europe and America to non-western societies - both in order to analyse how consumption practices in Asia compare to those found elsewhere, and to develop new theories that match a specific Asian context.

11 Series Titles

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Consuming Ethnicity and Nationalism Asian Experiences

Consuming Ethnicity and Nationalism: Asian Experiences

1st Edition

By Kosaku Yoshino
July 23, 1999

This book is unique in applying a consumption approach to the study of ethnicity and nationalism, thereby challenging the usual 'top down' approach to nation-formation. Contributors from a variety of disciplines examine the on-going consumption of minority and national cultures by looking at ...

Women, Media and Consumption in Japan

Women, Media and Consumption in Japan

1st Edition

By Brian Moeran, Lise Skov
October 26, 1995

First book of its kind to examine images of women in Japanese consumerism. Explores a variety of media targeted at women - in particular magazines, but also television, popular literature and consumer trends. Covers visual and print media....

Australia and Asia Cultural Transactions

Australia and Asia: Cultural Transactions

1st Edition

By Maryanne Dever
July 28, 2016

Focuses on a series of interactions and exchanges - whether philosophical, political, aesthetic, or commercial - between Australia and the cultures of the Asia-Pacific region....

Asian Department Stores

Asian Department Stores

1st Edition

By Kerrie L. MacPherson
July 11, 2016

In this pioneering study of the development of the Asian department store, economists, anthropologists and historians examine various aspects of retailing, business organization, networking and consumerism in the expanding economies of Asia....

Adult Manga Culture and Power in Contemporary Japanese Society

Adult Manga: Culture and Power in Contemporary Japanese Society

1st Edition

By Sharon Kinsella
June 27, 2000

First detailed analysis of the phenomenon in English. Describes and analyses the complex new attitudes to manga since the 1980s. Provocative and timely, the book shows how manga's status in Japanese society is intimately linked to changes in the balance of power between artists and editors....

Refashioning Pop Music in Asia Cosmopolitan Flows, Political Tempos, and Aesthetic Industries

Refashioning Pop Music in Asia: Cosmopolitan Flows, Political Tempos, and Aesthetic Industries

1st Edition

Edited By Allen Chun, Ned Rossiter, Brian Shoesmith
August 11, 2015

Examining the cultural, political, economic, technological and institutional aspects of popular music throughout Asia, this book is the first comprehensive analysis of Asian popular music and its cultural industries. Concentrating on the development of popular culture in its local socio-political ...

Asian Media Productions

Asian Media Productions

1st Edition

By Brian Moeran
March 04, 2015

A substantial book on the social practices and cultural attitudes of people producing, reading, watching and listening to different kinds of media in Japan, China, Taiwan, Indonesia, Vietnam, Singapore and India....

Japanese Consumer Behaviour From Worker Bees to Wary Shoppers

Japanese Consumer Behaviour: From Worker Bees to Wary Shoppers

1st Edition

By John McCreery
April 06, 2000

What role does consumption play in Japanese lives that are more than study, work and shopping? How have those lives changed since World War II as Japan has wrestled with the meaning of white-collar careers, women spreading their wings, changing family values, a shrinking birth rate, an aging ...

A Japanese Advertising Agency An Anthropology of Media and Markets

A Japanese Advertising Agency: An Anthropology of Media and Markets

1st Edition

By Brian Moeran
July 04, 1996

This is the only book of its kind - written by an anthropologist who spent twelve months doing fieldwork in a major Tokyo agency and who has spent the past 30 years studying and living in Japan.By examining the production of advertising, this book turns other semiotics, media and cultural studies ...

Asian Food The Global and the Local

Asian Food: The Global and the Local

1st Edition

By Katarzyna J. Cwiertka, Boudewijn C. A. Walraven
December 07, 2001

By documenting, analysing and interpreting the transformations in the local diets of Asian peoples within the last hundred years, this volume pinpoints the consequences of the tension between homogenisation and cultural heterogenisation, which is so characteristic for today's global interaction....

Consuming China Approaches to Cultural Change in Contemporary China

Consuming China: Approaches to Cultural Change in Contemporary China

1st Edition

Edited By Kevin Latham, Stuart Thompson, Jakob Klein
April 15, 2009

Post-Mao China has been characterized in literature and the media as a burgeoning consumer society. Consuming China investigates this characterization by examining the cultural significance of consumption and consumerism in the People’s Republic of China today. In questioning the notion of ...

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