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Routledge Library Editions: Radio


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Routledge Library Editions: Radio

Routledge Library Editions: Radio

1st Edition

By Various Authors
September 23, 2016

In four volumes, this set analyses some key aspects of radio broadcasting. From the earliest days of radio and the impact of religious broadcasting, to the development of audience research, from the cultural importance of radio, to the modern strategies evolved for radio programming, the works ...

Contemporary Radio Programming Strategies

Contemporary Radio Programming Strategies

1st Edition

By David T. MacFarland
April 10, 2018

This book, first published in 1990, offers an in-depth analysis of the ‘fundamental beliefs’ of radio. This refers to the common understanding of what the radio enterprise is – and should be – about: entertainment and information. A major thrust of this book is to arrive at a set of fundamental ...

Religion by Radio Its Place in British Broadcasting

Religion by Radio: Its Place in British Broadcasting

1st Edition

By Melville Dinwiddie
April 10, 2018

This book, first published in 1968, describes the development of religion by radio, and its influences on people both inside and outside the Church. It tells of experiment and practice, of acceptance and rejection, of inspiration and comfort in peace and war, and assesses the great contribution ...

The Unseen Voice A Cultural Study of Early Australian Radio

The Unseen Voice: A Cultural Study of Early Australian Radio

1st Edition

By Lesley Johnson
April 10, 2018

Images of the golden age of wireless and family life before the age of television have widespread currency. Their dominance raises fundamental questions about the extent to which people’s memories of early radio and everyday pre-war life are shaped and mediated by these public histories. For ...

Who's Listening? The Story of BBC Audience Research

Who's Listening?: The Story of BBC Audience Research

1st Edition

By Robert J.E. Silvery
April 10, 2018

This book, first published in 1974, is the story of BBC Audience Research, a behind-the-scenes activity that has always been the subject of some curiosity. It describes the early, tentative experiments, designed both to develop ways of applying the techniques of social research to broadcasting and ...

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