Routledge International Case Studies in Tourism

The Case Studies in Tourism Series fills a gap in the existing textbook collections on tourism and its related subject fields, providing easy-to-use, practical and instructor-led case studies, promoting an interactive learning experience. The series presents cases on various tourism-related subjects pertinent to curriculums of higher eduction programmes, including tourism marketing, human resources management in tourism, tourism planning and finance and accounting within tourism. Each book in the series presents a collection of cases on a specific subject, providing opportunities for students to apply their theoretical knowledge to real-life or imaginary scenarios. Each case study includes an aim or objective, expected learning outcomes, required background knowledge of students for its effective implementation, the steps of implementation in class or online and further reading and research suggestions.